AUTRAll works

Key Visual

AUTR
Brandmark.

A signature in thread. An imagination without borders.

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AUTR Brandmark / Identity showcase

A tactile mark.
An open imagination.

An embroidered A, held in glass. One recognisable identity, placed in six distinct worlds.

Thread brings the mark close. Scale takes it somewhere unexpected. From a quiet interior to a city at dusk, the material, silhouette and red accent carry a consistent visual signature.

Identity
AUTR
Expression
Key visuals + logo animation
Worlds
Six

01 / The mark

It starts with
a single thread.

A close view of the material language behind the identity. Thread becomes terrain, movement resolves into the mark.

Red and pale threads rising from a dark woven surface
Material / Thread
A landscape woven into the AUTR thread animation
Transformation / Terrain

02 / The worlds

One identity.
Room to explore.

The setting changes. The signature holds. Each image puts the same tactile mark in a new relationship with space, light and atmosphere.

01 / InteriorView full frame
02 / ForestView full frame
03 / DesertView full frame
04 / TidalView full frame
05 / SummitView full frame
06 / SaigonView full frame

AUTR / A visual point of view

Built to be recognised.
Free to be imagined.

Next project

All selected work

The Nexus

World Building